Google的第一次收购始于2001年,这在我们前面的文章中已有所提及,当时收购了Usenet新闻组业务,现为Google Group的一部分。不过10年过去了,新闻组早就成为一个过时的产物。之后,Google的收购步伐越迈越大,通过不断的投资及收购,Google的在 其自身的搜索业务之外不断的扩大经营领域,并最终形成今日的帝国,覆盖人们生活中的方方面面。Google正式诞生只有13年,可其收购历史至今却有11 年,下面的几幅图清晰的为大家展现了这11年来Google的收购历程。
原图:Google 11 Years of Acquisitions
Wikipedia上面列出了Google自第一次收购以来至今的详细收购案例,截止发文时,收购案例总计102家,详情如下:
序号收购日期公司业务国家价格(美元)用途 1 February 12, 2001 Deja Usenet USA Google Groups 2 September 20, 2001 Outride Web search engine USA iGoogle) 3 February 2003 Pyra Labs Weblog software USA Blogger 4 April 2003 Neotonic Software Customer relationship management USA Gmail 5 April 2003 Applied Semantics Online advertising USA $102,000,000 AdWords 6 September 30, 2003 Kaltix Web search engine USA iGoogle 7 October 2003 Sprinks Online advertising USA AdWords 8 October 2003 Genius Labs Blogging USA Blogger 9 May 10, 2004 Ignite Logic HTML editor USA Google Sites 10 July 13, 2004 Picasa Image organizer USA Blogger 11 September 2004 ZipDash analysis USA Google Maps for Mobile 12 October 2004 Where2 Map analysis AUS Google Maps 13 October 27, 2004 Keyhole, Inc Map analysis USA Google Earth 14 March 28, 2005 Urchin Software Corporation Web analytics USA Google Analytics 15 May 12, 2005 Dodgeball Social networking service USA Google Latitude 16 July 2005 Reqwireless Mobile browser CAN Google Mobile 17 July 7, 2005 Current Communications Group Broadband Internet access USA $100,000,000 Internet backbone 18 August 17, 2005 Android Mobile software USA $50,000,000 est. Android 19 November 2005 Skia Graphics software USA Google Chrome 20 November 17, 2005 Akwan Information Technologies Search Engines BRA Internet backbone 21 December 20, 2005 A Broadband Internet access USA $1,000,000,000 22 December 27, 2005 Phatbits Widget engine USA Google Desktop 23 December 31, 2005 allPAY GmbH Mobile software GER Google Mobile 24 December 31, 2005 bruNET GmbH Mobile software GER Google Mobile 25 January 17, 2006 dMarc Broadcasting Advertising USA $102,000,000 AdSense 26 February 14, 2006 Measure Map Weblog software USA Google Analytics 27 March 9, 2006 Upstartle Word processor USA Google Docs 28 March 14, 2006 @Last Software 3D modeling software USA Google Sketchup 29 April 9, 2006 Orion Web search engine AUS Google Search 30 June 1, 2006 2Web Technologies Online spreadsheets USA Google Spreadsheet 31 August 15, 2006 Neven Vision Germany GmbH Facial recognition system) GER Google Goggles 32 October 9, 2006 YouTube Video sharing USA $1,650,000,000 YouTube 33 October 31, 2006 JotSpot Web application USA Google Sites 34 December 18, 2006 Endoxon Mapping CHE $28,000,000 Google Maps 35 January 4, 2007 B File sharing CHN $5,000,000 36 February 16, 2007 Adscape In-game advertising USA $23,000,000 AdSense 37 March 16, 2007 Trendalyzer Statistical software SWE Google Analytics 38 April 17, 2007 Tonic Systems Presentation program USA Google Docs 39 April 19, 2007 Marratech Videoconferencing SWE $15,000,000 Google Talk 40 April 13, 2007 DoubleClick Online advertising USA $3,100,000,000 AdSense 41 May 11, 2007 GreenBorder Computer security USA Google Chrome 42 June 1, 2007 Panoramio Photo sharing ESP Panoramio 43 June 3, 2007 FeedBurner Web feed USA $100,000,000 FeedBurner 44 June 5, 2007 PeakStream Parallel processing USA Server (computing) 45 June 19, 2007 Zenter Presentation program USA Google Docs 46 July 2, 2007 GrandCentral Voice over Internet Protocol USA $45,000,000 Google Voice 47 July 20, 2007 ImageAmerica Aerial photography USA Google Maps 48 July 9, 2007 Postini Communications security USA $625,000,000 Gmail 49 September 27, 2007 Zingku Social networking service USA Google Mobile 50 October 9, 2007 Jaiku Microblogging FIN Google Mobile 51 July 30, 2008 Omnisio Online video USA $15,000,000 YouTube 52 September 12, 2008 TNC (Tatter and Company) Weblog software KOR Blogger 53 August 5, 2009 On2 Video compression USA $133,000,000 YouTube 54 September 16, 2009 reCAPTCHA Security USA Google Books 55 November 9, 2009 AdMob Mobile advertising USA $750,000,000 56 November 9, 2009 Gizmo5 Voice over Internet Protocol USA $30,000,000 Google Talk 57 November 23, 2009 Teracent Online advertising USA AdSense 58 December 4, 2009 EtherPad) Collaborative real-time editor USA Google Docs 59 February 12, 2010 Aardvark Social search USA $50,000,000 Aardvark 60 February 17, 2010 reMail Email Search USA Gmail 61 March 1, 2010 Picnik Photo Editing USA $5,000,000 Picasa 62 March 5, 2010 DocVerse Microsoft Office files sharing site USA $25,000,000 Google Docs 63 April 2, 2010 Episodic start-up USA YouTube 64 April 12, 2010 PlinkArt start-up UK Google Goggles 65 April 20, 2010 Agnilux Server technology start-up USA 66 April 27, 2010 LabPixies Gadgets ISR 67 April 30, 2010 BumpTop Desktop environment CAN $30,000,000 Android 68 May 20, 2010 Simplify Media Music syncing UK Android 69 May 21, 2010 Ruba.com Travel USA Google 70 June 3, 2010 Invite Media Advertising USA $81,000,000 DoubleClick 71 July 1, 2010 ITA Software Travel technology USA $700,000,000 72 July 16, 2010 Metaweb Semantic search USA 73 August 2010 Zetawire NFC CAN Android 74 August 4, 2010 Instantiations Java/Eclipse/AJAX Developer Tools USA Google Web Toolkit 75 August 5, 2010 Slide.com Social gaming USA $228,000,000 76 August 10, 2010 Jambool Social Gold payment USA $70,000,000 77 August 15, 2010 Like.com Visual Search Engine USA $100,000,000 boutiques.com 78 August 30, 2010 Angstro Social networking service USA 79 August 30, 2010 SocialDeck, Inc. Social gaming CAN 80 September 13, 2010 Quiksee Online video ISR $10,000,000 Google Maps 81 September 28, 2010 Plannr Schedule Management USA 82 October 1, 2010 BlindType Touch typing GRE Android 83 December 3, 2010 Phonetic Arts Speech synthesis UK Google Translate 84 December 3, 2010 Widevine Tecnologies DRM USA Google TV 85 January 13, 2011 eBook Technologies E-book USA Google Books 86 January 25, 2011 SayNow Voice Recognition USA Google Voice 87 January 26, 2011 fflick Social networking service USA $10,000,000 YouTube 88 March 1, 2011 Zynamics Security GER 89 March 7, 2011 BeatThatQuote.com Price comparison service UK £37,700,000 Google Advisor 90 March 7, 2011 Next New Networks Online video USA YouTube 91 March 16, 2011 Green Parrot Pictures Digital video IRL YouTube 92 April 8, 2011 PushLife Service provider CAN $25,000,000 93 April 26, 2011 TalkBin Mobile software USA Android 94 May 23, 2011 Sparkbuy Price comparison service USA Google Product Search 95 June 3, 2011 PostRank analytics service CAN 96 June 9, 2011 Admeld Online advertising USA $400,000,000 Invite Media 97 June 18, 2011 SageTV Media Center USA Google TV 98 July 8, 2011 Punchd Loyalty program USA Google Wallet 99 July 21, 2011 Fridge Social groups USA Google+ 100 July 23, 2011 PittPatt Facial recognition system USA 101 August 1, 2011 Dealmap One deal a day service USA Google Offers 102 August 15, 2011 Motorola Mobility (Pending Approval) Mobile device manufacturer USA $12,500,000,000 Google TV详情见:List of acquisitions by Google,可前往查看具体收购信息。
1:截止发文时,Google共收购了102家公司,其中美国有74加,另外28家则分布世界各地,值得提及的是中国的一家:迅雷公司,性质为融资合作关系。
2:Google去年一年收购融资的公司达26家,比过去三年的总和还要多,也许Google正在着手酝酿一盘更大的棋。
3:Google最新以125亿美元的超添加收购摩托罗拉,这不仅是Google,而是整个科技公司业界有史以来最大的一笔收购案例,震惊全世界!
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